KANE

Wellspring.

A custom tool, and a brand that stands on its own

Wellspring, brand, product & app by KANE

Client: Wellspring

Scope: Brand, product & app

Overview

Small nonprofits can spend more time hunting for donor and grant money than doing the work it pays for. The money is out there, buried in spreadsheets and guesswork. We built Wellspring from scratch to make it simple: say what you're raising for, and it shows you who will say yes. Then we gave it a brand worth opening every morning.

Innovate

Wellspring's Today screen on a laptop

Create

Wellspring wordmark
Wellspring, defined: a source that never runs dry
Wellspring wordmark beside the brand's color blocks
Wellspring landing page
Wellspring social profile
Wellspring app icon on the Meadow scene
Wellspring in a browser tab
Wellspring board report cover on the Canopy scene
A win on the dithered Harvest scene
Wellspring status colors and what each one means

Build it on purpose.

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